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A faith-fueled® mentor, overprotective dog mom, and devoted disciple of Jesus.

I 'm Hannah

Should You Bring Faith Into Your Niche & Business? Here’s How You Know & 3 Ways To Do It Successfully

Business

July 26, 2022

Are you currently incorporating faith into your business?

This episode is going to be answering some of the most frequently asked questions I get from my community like:

“How can I tie faith into my business?”

“How can I incorporate faith into my niche, or brand, and it not be confusing?”

“How do I even know if I should incorporate faith into my business?” 

…And then the nerves come. You start thinking you want to incorporate faith into your business, but then you start doubting it because you don’t want to scare people away. I know the idea of incorporating faith into your business can be intimidating.

I totally get this, which is why in this episode, we are going to cover:

  • How to know if you should infuse faith into your business
  • 3 ways to incorporate faith into your business successfully

Before I started incorporating faith into my own business, I knew that the Lord was calling me to do it. I just didn’t quite know how, and I kept second-guessing myself. Honestly, I had a lot of fear regarding sharing more of my faith online. I would share it here and there, but I had no idea how to incorporate it into my brand and my niche.

Slowly, I started just by posting a little bit here and there on my social media and sharing about what the Lord was teaching me in my life. I kept praying that the Lord would reveal a clear direction, brand, niche, and path for my business because I felt totally confused. I just felt like I was out of alignment, and I didn’t feel like my brand or niche made any sense. I just prayed for clarity!

I knew I was being called to bring business and faith together in some way. I just didn’t quite know how at the time. 

If that is you today, friend, then this episode is exactly what you need in order to get clarity on if you should be incorporating faith into your business. And if you feel that nudge to do this, I’m sharing exactly how you can get started. 


You ready?

Let’s do this.

The idea of incorporating faith into your business can be intimidating. I totally get this, which is why we are going to cover how to know if you should infuse faith into your business, and three ways to incorporate faith into your niche and/or business.

Before I actually started incorporating faith into my own business, I knew that the Lord was really calling me to do that. I just didn’t quite know how, and I kept second-guessing myself. Honestly, I had a lot of fear regarding sharing more of my faith online, I would share it here and there, but I really had no idea how to incorporate it into my brand and into my niche.

I started just by posting a little bit here and there on my social media and talking about what the Lord was teaching me. I kept praying that the Lord would reveal a clear direction, brand, niche, and path for my business because I felt totally confused. I felt like it was out of alignment and I just didn’t really feel like my brand or niche made any sense.

But I knew I was being called to bring business and faith together in some way. I just didn’t quite know how at the time. 

I continued to trust God and walk with Him through every step of figuring this out. With that, God brought so much clarity to me around bringing faith into business (and also into different niches).  Now I get to help people do it every single day.

It is truly incredible, but I know one of the biggest questions that you have right now is, “Should I even bring faith into my brand or niche or my business?”

So we’re going to tackle that question first.

Should you bring faith into your niche or business? 

There are three big clues to know if you should be incorporating faith into your brand and into your business.

Let’s dive into each one. 

Clue #1 Has this been put on your heart to do?

The very first one is that if it has been put on your heart. This might seem a little cliché, but if you keep wondering if you should be incorporating faith into your business, I would bet it has been put on your heart for a reason.

If you feel like it’s been put on your heart, but you’re still questioning it. I would ask these questions: 

  1. Where are the doubts actually coming from? 
  2. Are the doubts coming from my flesh or are the doubts coming from the Lord? 

If this is something you keep coming back to, yet you keep ignoring it due to fear of the unknown or fear of change, then the Holy Spirit is probably gently nudging you to move forward with this and obey him despite the fear. However, if you were wanting to incorporate faith simply for selfish purposes, I would encourage you to rethink this and realign your motives and your intentions. 

Clue #2 You’re lying if you actually don’t bring faith into your business

What do I mean by this?

I mean that if you feel as though you would be withholding from your clients and community or lying to them if you don’t incorporate faith into your business, then you should probably incorporate it.

I know this seems a little extreme, but let me give you an example.

Before I started incorporating faith into my business. I had a huge wake-up call with the Holy Spirit. You’ve probably heard this story before if you’ve listened to my podcast at all, because I talk about it very often, but if you haven’t heard it, please go back and listen to episode one of the show. I go into a lot of detail about this wake-up call. But essentially, when I was really struggling financially and also trying to control my situation with my own strength, I ended up surrendering it all to the Lord.

I actually begged him to take away my obsession with success and money in my business and replace it with an obsession for him.

At that moment, He was so present and I just felt this immense wave of peace. I knew I had finally surrendered and it was so freeing. The crazy thing (or not so crazy thing) is that the very next day I ended up somehow getting on two sales calls and closed them both on the phone… back to back.

I knew that wasn’t a coincidence and it was totally all because of the Holy Spirit. The Holy Spirit flowed through me as soon as I stopped trying to do it all on my own without him. 

That being said, learning the skills and strategies needed to grow a business are super important. However, I knew that if I didn’t share my experience with the Holy Spirit, I wouldn’t be truly supporting my community and clients the best that I could.

If I didn’t support my community and clients in building a faith-fueled foundation, their business would crumble just like mine was about to. The true freedom my clients are actually searching for isn’t in their business, it’s in Jesus. It’s not in financial freedom or time freedom or anything in this physical world. It’s with Jesus. 

Not incorporating faith into my business would be lying and I would be withholding information from my clients.

That being said, a great question to ask yourself is, “Are you withholding information from your clients and your community?”

If you are, then it’s probably a sign that you should start infusing faith into your business.

Clue #3 – Is your business honoring and glorifying God? 

As believers, our greatest purpose is to know Jesus and to make Him known. Does that mean your business itself has to incorporate faith? Absolutely not. Perhaps that means you share that you’re reading your Bible on your stories, or you share your favorite Scripture.

Maybe it means your community knows you love Jesus, but your offers themselves don’t necessarily have to incorporate it. This is actually how I started. I didn’t incorporate it into my offers at first. I simply started by incorporating it into my content and from there I knew I had to start incorporating it into my offers.

As you can see, your business itself does not have to incorporate faith.

However, if He has called you to know Him and to make Him known, then it’s time to make Him known. You don’t have to do it on social media or with your business per se. But I do encourage you to make Him known somehow. As for me, I chose my business because my business ultimately is my ministry. 

Those are the three clues to know if you should actually bring faith into your niche and your business. Make sure to pray and journal this out and ask yourself these questions. You might uncover that you actually do want to start incorporating faith into your business. And if so, I actually have three ways that you can start doing that today.

How to incorporate faith into your business? 

#1 Start incorporating specific faith topics


There are so many ways to seamlessly do this, but I’ve found that there are three major topics to include, to incorporate faith no matter what your niche is. Let’s discuss about each one of those.

One – Identity 

You can probably guess that this is all about putting our identity in Christ.

Now, why is this important for every single niche and how do we do that?

First and foremost, if we are subconsciously not putting our identity in Christ, we end up putting our identity in other things like our business, money, our looks, relationship status, weight, productivity levels, and the list could go on.

Essentially, we will measure our worthiness by things that we see in this physical world, which means we are putting our identity in this physical world and not in Christ.

Because of this, this can be seamlessly added into your coaching, into your curriculum, and into your content no matter the niche, because it’s more than likely that your potential clients and community have probably unknowingly linked their identity with their current reality in this physical world.

As an example, let’s say they are not making any money in their business, or they can’t seem to lose 50 pounds, or they’ve been single for years and want to get married. 

I’ve also found that this goes hand in hand with idolatry.

I’m going to use myself as an example here. When I was so obsessed with my business making money, I was unknowingly idolizing success in my business. I also unknowingly linked my identity to it. 

If you want to start incorporating faith into your business, you’ll want to start out by making sure your community and your potential clients and your clients really understand their identity and their worthiness is found in Christ alone. 

Truth be told, this is a core topic that you will always come back to in your coaching or your course, if you are going that route. 

If you’re not sure where to start with this, get in the Word. That is going to tell you everything you need to know.

Two – Spiritual Warfare

Spiritual warfare is happening at every moment, but how can you incorporate this into your business?

No matter what your niche is, you will find that your client will run into roadblocks, limiting beliefs, or obstacles that get in the way. As a mentor, it is part of your job to help lead them and support them through these obstacles.

I have personally found that anything going on in the spiritual manifests in the physical. There is constant warfare going on between both sides.

Instead of just simply coaching them through the physical, you can coach them through the spiritual, but how do you do this? You teach them how to fight spiritually instead of physically using prayer, putting on the Armor of God, taking thoughts captive, and teaching them about healing and deliverance.

You get to encourage them to get into the Word and spend time with God. There are truly so many ways to do this, but that will help get you started. 

Three – Holy Spirit Guidance

I have found that many individuals want to be guided by the Holy Spirit and this is so important.

But, how would this actually work in your business?

First and foremost, you’ll want to encourage them to listen to the Holy Spirit over everyone, including yourself and their own flesh.

For example, if you’re a health coach and you’re finding that your client can’t seem to stop eating junk food, encourage them to get into the Word, pray and ask the Lord what He wants them to do regarding their decisions.

If you’re a business coach and you’re finding that your client is all over the map with ideas, ask them to share one thing the Lord has been putting on their heart, encourage them to get into prayer and into God’s Word, and see what they discover. Then have them go all in on that and let all the other distractions pass by them in that season.

As for me, I also like to incorporate hearing from the Holy Spirit in your business, recognizing when you’re being guided by your flesh or the enemy in your business, and deciphering between trials from God and temptations from Satan.

As you can probably see, identity, spiritual warfare and Holy Spirit guidance could all be major topics you can incorporate into your business.

I’m super passionate about making sure that this Truth gets spread. If you see someone else talking about identity in Christ or helping others navigate through spiritual warfare or hearing from the Holy Spirit, try not to compare yourself, get jealous or feel as though you are doing the same thing as someone else. 

This is a good thing. We should want to get the Truth out.

If you find yourself getting jealous or insecure when you see someone incorporating faith into their business the same way you do, then I want to encourage you to get back to God and take a look at your intentions. Take a look at your heart again, because this isn’t necessarily your business. This is God’s business, and you are a vessel for Him.

Comparison, jealousy, and pride are really sneaky ways for the enemy to weasel himself back into your life. Don’t let him, and take those thoughts captive. 

#2 Put a faith-based spin on your brand pillars

Let’s look at my own brand and business as an example. My “niche” is faith-fueled business coaching.

Some brand pillars could be money mindset, productivity, and navigating limiting beliefs. I’m going to walk through some core topics within each of these brand pillars that essentially have a faith-based spin on them. 

For the first brand pillar of money mindset, I can talk about the topic of how to stop finding your identity and money (or lack thereof) and find your identity in Christ instead. Another topic I could cover is navigating charging for services while also not being greedy or viewing money as an idol. Then another topic I can cover is being afraid of money is still giving money the power, and the only entity we should be giving power to is God.

As for the brand pillar of productivity, I can talk about taking intentional steps towards God’s mission without letting it become your idol. Obeying God by putting faith into action, and also learning the beautiful balance of discipline and surrender.

The last brand pillar I have for you is navigating limiting beliefs like doubt, imposter syndrome, and perfectionism. The topics I could cover would be how to fight them by putting on the Armor of God, how to take thoughts captive, and forming battle plans.Battle plans are essentially how I fight my battles spiritually and how I teach my clients to fight them spiritually as well.

As you can see, I first took topics talked about often in the online space, like money and mindset productivity and navigating limiting beliefs. Then I put a faith-based spin on them, according to what my ideal client actually needs.

You can do the same thing with your business. 

#3 Focus on Community 

Here’s what I mean by this.

You can be praying for your clients.

You can pray over your clients on calls.

You can pray over your potential clients and pray for them on calls.

You can host group Bible studies for your clients.

You can host prayer circles.

You can encourage people in your community to send you prayer requests in your stories or email or in your Facebook group.

You can ask your clients how you can best pray for them each day or week.

You can encourage your clients to dig into scripture or give your clients a set scripture to read and study.

There are so many ways you can incorporate faith into your business.

And I know I did not name them all here by any means, but I do hope all of these tips get you started.

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join the collective

tell me more!

A faith-fueled® mentor, overprotective dog mom, and devoted disciple of Jesus.

I 'm Hannah